At Normalem, we create ideas worth wearing. They are ideas that, when heard, can seem simple and ordinary, and they are. But these ideas have always contained enormous possibilities for reflection, exploration, and telling us who we are and how we should live. Respect, empathy, imagination, relevance, speech, and meaning are words that are easy to say, complex to explore, and difficult to live. Normalem’s first exploration is a reflection on some of the great problems our society faces today.
These explorations are displayed in a t-shirt to open a dialogue about these critical ideas. Our goal is that the conversations and reflections we spark in others with our t-shirts lead towards building better foundations that guide our lives.
You can know more about what Normalem is reading our manifesto here